CCDI Turns Austerity Rules into Viral Emojis to Sustain Anti-Corruption Momentum
China’s top discipline watchdog launched a WeChat emoji package to popularize the CPC’s eight-point austerity rules, translating anti-corruption norms into shareable digital symbols. The campaign supports long-term compliance and legitimacy-building, but carries risks of trivialization, satire, and performative adherence if not matched by consistent enforcement.